Explore the
Universe

Step 1 of 2

Create your profile to get all your Alpha Program notifications in one convenient location.

The Basics

Must contain at least 8 characters, an uppercase character, a lowercase character, and a number. No symbols or special characters allowed.
Next
By joining the Alpha Universe community, you agree to the Terms and Privacy Policy.

Personalize Your Profile

Step 2 of 2

Create your profile to get all your Alpha Program notifications in one convenient location.

Your Specialty

(Select All That Apply)


I am a...

(Select All That Apply)


(Optional)


What kind of camera(s) do you shoot with?

(Select All That Apply)

Create Profile
7 Series Cameras
Model #
Description
Sale Price
ILCE-7M2
α7 II E-mount Camera with Full-frame Sensor
$1,699.99 $1,499.99
ILCE-7SM2
α7S II E-mount Camera with Full-frame Sensor
$2,999.99 $2,699.99
ILCE-7RM2
α7R II with Back-illuminated Full-frame Image Sensor
$3,199.99 $2,899.99
E-mount Lenses
Model #
Description
Sale Price
SEL16F28
E 16mm F2.8 APS-C Prime Lens
$249.99 $224.99
SEL50F18
E 50mm F1.8 (All Colors) APS-C Prime Lens
$299.99 $249.99
SEL20F28
E 20mm F2.8 APS-C Prime Lens
$349.99 $324.99
SEL35F18
E 35mm F1.8 OSS APS-C Prime Lens
$449.99 $399.99
SEL24F18Z
ZEISS® Sonnar T* E 24mm F1.8 ZA APS-C Prime Lens
$1,099.99 $999.99
SEL50F18F
FE 50mm F1.8 Full-frame Prime Lens
$249.99 $199.99
SEL28F20
FE 28mm F2 Full-frame Prime Lens
$449.99 $424.99
SEL35F28Z
ZEISS® Sonnar T* FE 35mm F2.8 ZA Full-frame Prime Lens
$799.99 $699.99
SEL55F18Z
ZEISS® Sonnar T* FE 55mm F1.8 ZA Full-frame Prime Lens
$999.99 $899.99
SEL50F14Z
ZEISS® Planar T* FE 50mm F1.4 ZA Full-frame Prime Lens
$1,499.99 $1,399.99
SEL35F14Z
ZEISS® Distagon T* FE 35mm F1.4 ZA Full-frame Prime Lens
$1,599.99 $1,499.99
SEL1855
E 18-55mm F3.5-5.6 OSS APS-C Zoom Lens
$299.99 $274.99
SELP1650
E PZ 16-50mm F3.5-5.6 OSS APS-C Zoom Lens
$349.99 $299.99
SELP18105G
E PZ 18-105mm F4 G OSS APS-C Zoom Lens
$599.99 $549.99
SEL1018
E 10-18mm F4 OSS APS-C Zoom Lens
$849.99 $749.99
SEL18200LE
E 18-200mm F3.5-6.3 OSS LE APS-C Zoom Lens
$849.99 $749.99
SEL18200
E 18-200mm F3.5-6.3 OSS APS-C Zoom Lens
$899.99 $799.99
SEL1670Z
ZEISS® Vario-Tessar T* E 16-70mm F4 ZA OSS APS-C Zoom Lens
$999.99 $899.99
SELP18200
E PZ 18-200mm F3.5-6.3 OSS APS-C Zoom Lens
$1,199.99 $1,099.99
SEL2870
FE 28-70mm F3.5-5.6 OSS Full-frame Zoom Lens
$499.99 $449.99
SEL24240
FE 24-240mm F3.5-6.3 OSS Full-frame Zoom Lens
$999.99 $899.99
SEL2470Z
ZEISS® Vario-Tessar T* FE 24-70mm F4 ZA OSS Full-frame Zoom Lens
$1,199.99 $1,099.99
SEL70300G
FE 70-300mm F4.5-5.6 G OSS Full-frame Zoom Lens
$1,199.99 $1,099.99
SEL1635Z
ZEISS® Vario-Tessar T* FE 16-35mm F4 ZA OSS Full-frame Zoom Lens
$1,349.99 $1,249.99
SEL70200G
FE 70-200mm F4 G OSS Full-frame Zoom Lens
$1,499.99 $1,399.99
SELP28135G
FE PZ 28-135mm F4 G OSS Full-frame Zoom Lens
$2,499.99 $2,399.99
SEL30M35
E 30mm F3.5 APS-C Macro Lens
$279.99 $254.99
SEL50M28
FE 50mm F2.8 Full-frame Macro Lens
$499.99 $449.99
SEL90M28G
FE 90mm F2.8 G OSS Full-frame Macro Lens
$1,099.99 $999.99
E-mount Lens Converters
Model #
Description
Sale Price
SEL075UWC1
Ultra Wide Converter for Full-frame Lens
$249.99 $224.99
SEL057FEC1
Fisheye Converter for Full-frame Lens
$299.99 $274.99
VCLECU22
Ultra Wide Converter for APS-C Lens
$159.99 $139.99
VCLECF22
Fisheye Converter for APS-C Lens
$179.99 $159.99
Accessories
Model #
Description
Sale Price
HVLF20M3
Compact MI-shoe Flash (Guide Number 20)
$149.99 $129.99
HVLF32M3
MI-shoe Flash (Guide Number 32)
$299.99 $249.99
HVLF43M3
MI-shoe Flash (Guide Number 43)
$399.99 $349.99
HVLF60M3
MI-shoe Flash (Guide Number 60)
$549.99 $449.99
FAWRR15
Wireless Radio Receiver
$199.99 $149.99
FAWRC1M5
Wireless Radio Commander (MI-shoe)
$349.99 $299.99
HVLLEIR1
LED Video Light with Infrared Function
$149.99 $129.99
HVLLE1
Battery Operated LED Video Light
$249.99 $199.99
ECMGZ1M3
Gun-zoom Microphone (MI-shoe)
$99.99 $79.99
ECMXYST1M3
Stereo Microphone (MI-shoe)
$159.99 $129.99
ECMCG60
Shotgun Microphone
$249.99 $179.99
ECMW1M3
Bluetooth® Wireless Microphone System (MI-shoe)
$229.99 $179.99
ECMAW4
Bluetooth® Wireless Microphone System
$229.99 $179.99
XLRK2M4
XLR Adapter Kit with Microphone (MI-shoe)
$599.99 $499.99
XLRK1M4
XLR Adapter Kit with Microphone (External MI-shoe Connection)
$799.99 $699.99
VGC1EM
Vertical Grip for a7, a7S, a7R
$299.99 $249.99
VGC77AM
Vertical Grip for a77 II and a99 II
$299.99 $249.99
VGC99AM
Vertical Grip for a99
$379.99 $279.99
VGC2EM
Vertical Grip for a7II, a7SII, a7RII
$349.99 $299.99
CLMV55
Clip on 5-inch LCD Monitor
$399.99 $349.99
CLMFHD5
Clip on Full HD 5-inch LCD Monitor
$699.99 $599.99
LAEA3
Full-frame Lens Adapter, E-mount to A-mount
$199.99 $129.99
LAEA4
Full-frame Lens Adapter, E-mount to A-mount, w/ Translucent Mirror Technology
$349.99 $279.99
1Must be paired with SEL28F20 (FE 28mm F2 lens).
2Must be paired with SEL16F28 (E 16mm F2.8 lens) or SEL20F28 (E 20mm F2.8 lens).
3Compatible with cameras equipped with Multi-interface shoe.
4Compatible with a6300, a7/7S/7R, a7 II/a7R II/a7S II and select A-Mount Models.
5Compatible only with a7M2, a7RM2, a7SM2, and a6500. Software update required for a7M2, a7RM2, and a7SM2.
Back to Site Overview