Up to date coverage on news visual content creators need.
Sony Announces α9 Camera Upgrade Through Major Firmware Updates
New Firmware Releases will deliver enhanced autofocus performance and new functionality for Sony’s acclaimed full-frame camera
Sony Announces New Imaging Edge Software
New Imaging Edge Software will enhance mobile connectivity and expand the creative capabilities of Sony cameras
Sony α7 III Voted Best Product Of 2018 In DPReview Readers’ Choice Awards
The readers have voted and the results are in – the Sony α7 III was chosen as the Best Product Of 2018 in the DPReview Readers’ Choice Awards.
Alpha Female Month #1: Getting Started
As The Alpha Female Program takes off, see how you can stay connected with this vibrant, energetic community
This Photographer Is On A Mission
See the images made by Sony Artisan Of Imagery Cristina Mittermeier that were selected for National Geographic's Top 100 of 2018
Sony World Photography Awards: One Month Left To Enter!
Photographers have just one month left to submit their photos into the 2019 Sony World Photography Awards
Sony α7 III Named DPReview's Product Of The Year
The results for the 2018 DPReview Gear Of The Year Awards are in – and Sony has once again dominated with Product Of The Year honors and more.
Sony Cyber Monday Deals
It's Cyber Monday and Sony is offering up special Holiday pricing on leading full-frame cameras, native mirrorless lenses and more.
Sony Black Friday Deals Are On Now!
Sony Black Friday deals are on now. Save $100s on cameras & lenses including the flagship Sony α9 and the camera that ignited the Switch To Sony movement, the α7 II.
Sony Serves Up Special Holiday Savings On Cameras, Lenses & More
See more about the huge deals on Sony Alpha mirrorless cameras (including the α9 and α7R III), lenses and bundles.
2018 Election Day In Photos
News sources across the country share their coverage of the 2018 midterm elections in photos.
Sony Grant Recipients Create Remarkable New Work
Winners from the 2018 Sony World Photography Awards received new Sony cameras and lenses and a $7,000 grant to produce new work...see what they came up with.
How A Photographer Is Using Her Images To Combat Stereotypes
Alia Youssef is telling diverse stories of inspirational women across Canada through her photography as part of ‘The Sisters Project’ portrait series
Adobe Announces Updates To Lightroom CC And Photoshop CC
Photographers can expect to find several new features in the newest versions of Lightroom CC and Photoshop CC, Adobe announced at Adobe MAX this week.
New 'The Photographer's Roundtable' Series Features Sony Artisans in Premiere Episode
Premiere episode focuses on landscape photography and features Sony Artisans Chris Burkard and Pete McBride.
Win A Trip To Hawaii With Sony: The #BeAlpha Challenge Is Open For Entries
Enter to win a photography experience of a lifetime to Hawaii with members of the Sony Alpha Imaging Collective.
22 Young Photographers Capture Life Of Girls Turning 18 In 2018
In The New York Times, "This is 18" documents what’s it’s like for girls to be turning 18 this year. The project was photographed by 22 young female photographers around the world.
FAA Reauthorization Act Means New Guidelines For Drones
New law allows federal authorities to shoot down any drone deemed a credible threat.
Women’s Mobile Museum Provides Emerging Photographers With New Opportunities
A ground-breaking mobile museum program in Philadelphia helps emerging female photographers and videographers gain access and experience
Sony Community Gathers In San Francisco For #BeAlpha Event
Members of the Sony community came together in San Francisco to create, network and “Be Alpha”
Sony Announces World’s Toughest, Fastest SD Cards
New Sony TOUGH SDHC UHS-II Memory Cards combine speed, reliability and unprecedented ruggedness
Appeals Court Affirms Citizens’ Right To Photograph Law Enforcement Activities
A U.S. Court of Appeals reinstated a claim after activist photographs were confiscated and destroyed
European Union’s Top Court Makes Ruling On Internet Photo Use
EU court rules that if you want to share a photographer’s photo on the internet, you must get permission
Instagram Announces Testing For Recommended Posts
The social media platform is trying out a new way for users to see more content
@SonyAlpha announces 1,000 print giveaway to celebrate fast-growing community
@SonyAlpha announces 1,000 print giveaway
Sony Community Celebrates World Photography Day With Be Alpha Event
Members of the Sony community gather in Brooklyn on World Photography Day to explore what it means to "Be Alpha"
Sony Takes Over As No.1 In U.S. Full-frame Cameras, Launches Historic “Be Alpha” Campaign
The Leader in Full-frame Empowers Creators of all Types to Continue to Innovate, to Lead, to Push the Limits, to “Be Alpha”
@SonyAlpha Passes The 1 Million Milestone On Instagram
With over a million followers and growing, @SonyAlpha is thriving through engagement and interaction with one of the most vibrant communities on Instagram
Sony α7 III Named 2018 EISA Camera of the Year
Sony also takes home four other awards in the photography category, including Best Professional Mirrorless Camera for the α7R III.