Explore the
Universe

Step 1 of 2

Create your profile to get all your Alpha Program notifications in one convenient location.

The Basics

Must contain at least 8 characters, an uppercase character, a lowercase character, a number and a symbol.
By joining the Alpha Universe community, you agree to the Terms and the Sony Electronics Inc. Privacy Policy and certify that you are a U.S. resident. (CA Privacy Notice).
Next

Personalize Your Profile

Step 2 of 2

Create your profile to get all your Alpha Program notifications in one convenient location.

Your Specialty *

(Select All That Apply)


I am a... *

(Select All That Apply)


(Optional)


What kind of camera(s) do you shoot with? *

(Select All That Apply)

Complete Promo List: Canada

Cameras

Model Number Description Sale Price
ILCE-7M4 full-frame hybrid camera CAN$3399.99 CAN$3199.99
Alpha 6400 E-mount camera with APS-C sensor with 16-50mm Power Zoom Lens CAN$1349.99 CAN$1199.99
ILCE-7RM5 full-frame high-resolution camera CAN$5299.99 CAN$4899.99
ILCE9/B ILCE9/B Mirrorless Camera (Body Only) CAN$5499.99 CAN$4499.99
ILCE7M3/B a7 III Mirrorless Camera (Body Only) CAN2599.99 CAN2299.99
ILCE6100Y/B a6100 Mirrorless Camera w/Two Lens CAN$1549.99 CAN$1499.99
ILCE7RM4A/B Alpha 7R IV FullFrame ILC Camera (Body) CAN$4499.99 CAN$3999.99
ILCE7M3/B a7 III Mirrorless Camera (Body Only) CAN$2599.99 CAN$2299.99
ILCE7RM3A/B Alpha 7R III FullFrame ILC Camera (Body) CAN$3299.99 CAN$2799.99

Lenses

Model Number Description Sale Price
SEL70350G E 70-350mm F4.5-6.3 G OSS Lens CAN$999.99 CAN$899.99
SEL24F14GM FE 24mm F1.4 GM Wide Prime Lens CAN$1899.99 CAN$1799.99
SEL1635GM FE 16-35mm F2.8 GM Lens CAN$2999.99 CAN$2799.99
SEL15F14G E 15mm F1.4 G CAN$949.99 CAN$849.99
SEL24240 FE 24-240mm F3.5-6.3 OSS Lens CAN$1399.99 CAN$1299.99
SEL55F18Z Sonnar T(star) FE 55mm F1.8 ZA Lens CAN$1249.99 CAN$1149.99
SEL2470GM FE 24-70mm F2.8 GM Lens. CAN$2199.99 CAN$2099.99
SEL35F18 E 35mm F1.8 OSS Lens CAN$579.99 CAN$479.99
SEL24105G/2 FE 24-105mm F4 G OSS Lens CAN$1749.99 CAN$1649.99
SEL1224GM FE 12-24 F.28 GM Full Frame Lens CAN$3999.99 CAN$3899.99
SEL24105G/2 FE 24-105mm F4 G OSS Lens CAN$1749.99 CAN$1549.99
SELP1020G E PZ 10-20mm F4 G CAN$949.99 CAN$849.99
SEL2470Z VarioTessar T(star) FE 24-70mm F4 ZA Lens CAN$1199.99 CAN$999.99
SEL20F18G FE 20mm F1.8 G Lens CAN$1199.99 CAN$1099.99
SEL2470GM FE 24-70mm F2.8 GM Lens. CAN$2199.99 CAN$2099.99
SELP28135G FE PZ 28-135mm F4 G OSS Lens CAN$3299.99 CAN$3199.99
SEL70300G FE 70-300mm F4.5-5.6 G OSS Lens CAN$1699.99 CAN$1599.99
SEL200600G FE 200-600mm F5.6-6.3 G OSS CAN$2599.99 CAN$2499.99
SEL90M28G FE 90mm F2.8 Macro G OSS Lens CAN$1499.99 CAN$1399.99
SEL50F12GM FE 50mm F1.2 GM CAN$2599.99 CAN$2499.99
SEL1018 E 10-18mm F4 OSS Lens CAN$1029.99 CAN$829.99
SEL35F14GM FE 35mm F1.4 GM CAN$1899.99 CAN$1799.99
SEL50F25G Sony FE 50mm F2.5 G Full-frame G Lens CAN$799.99 CAN$749.99
SEL100400GM FE 100-400mm F4.5-5.6 GM OSS CAN$3399.99 CAN$3299.99
SEL40F25G Sony FE 40mm F2.5 G Full-frame G Lens CAN$799.99 CAN$749.99

Cyber-shot Cameras

Model Number Description Sale Price
ZV1M2/B Digital Still Camera Cybershot CAN$1199.99 CAN$1099.99
ZV-!F Vlog camera ZV-1F CAN$649.99 CAN$549.99
ZV-E10 Interchangeable-lens vlog camera CAN$999.99 CAN$899.99
DCZV1/W DIGITAL STILL CAMERA CYBER SHOT CAN$999.99 CAN$899.99
DCZV1/B DIGITAL STILL CAMERA CYBER SHOT CAN$999.99 CAN$899.99
Banner image