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Complete Promo List: USA

Cameras

Model Number Description Sale Price
ILCE9 α9 Body Only - Black $3,999.99 $3,499.99
ILCE7RM4/B α7R IV Body Only - Black $3,499.99 $3,199.99
ILCE7RM3 α7R III Body Only - Black $2,799.99 $2,499.99
ILCE7SM2 α7S II Body Only - Black $2,399.99 $1,999.99
ILCE7RM2K α7R II + 28-70mm Zoom Lens - Black $1,999.99 $1,599.99
ILCE7RM2 α7R II Body Only - Black $1,799.99 $1,399.99
ILCE7M2 α7 II Body Only - Black $1,399.99 $899.99
ILCE7M2K/B α7 II + 28-70mm Zoom Lens - Black $1,599.99 $999.99
ILCE6100Y α6100 + 16-50mm & 55-210mm Lenses – Black $1,099.99 $899.99
ILCE6000 α6000 Body Only - All Colors $549.99 $449.99
ILCE6000Y/B α6000 + 16-50mm & 55-210mm Lenses - Black $999.99 $699.99
ILCE6000L/B α6000 + 16-50mm Lens- All Colors $649.99 $549.99
ILCE5100L α5100 + 16-50mm Power Zoom Lens - All Colors $549.99 $449.99

Lenses

Model Number Description Sale Price
SEL1635GM FE 16-35mm F2.8 GM $2,199.99 $2,099.99
SEL1655G E 16–55mm F2.8 G $1,399.99 $1,299.99
SEL2470GM FE 24-70 mm F2.8 GM $2,199.99 $2,099.99
SEL70350G E 70–350 mm F4.5–6.3 G $999.99 $899.99
SEL1635Z VARIO-TESSAR T* FE 16-35 mm F4 ZA OSS $1,349.99 $1,249.99
SEL70200G FE 70-200mm F4 G OSS $1,499.99 $1,399.99
SEL24105G FE 24–105mm F4 G $1,399.99 $1,199.99
SEL70200GM FE 70-200 mm F2.8 GM OSS $2,599.99 $2,399.99
SEL2470Z Vario-Tessar T* FE 24-70mm F4 ZA OSS $899.99 $799.99
SEL70300G FE 70-300mm F4.5-5.6 G OSS $1,274.99 $1,174.99

Saving Bundles

Bundle Name With Savings
α5100, α6000, α6100, α6400, α6500, α6600, α7 Series, α7R Series, α7S Series OR α9 Series* FE 20mm F1.8 G, FE 35mm F1.8, FE 50mm F1.8, FE 85mm F1.8, OR FE 24-105mm F4 G $100
α7R IV or α9 II VGC4EM $100
α7 III, α7 III Kit, α7R III, or α9 VGC3EM $100
α7 II, α7R II, or α7S II VGC2EM $50
α6100, α6400 , OR α6600* Vlogger Accessory Kit (ACCVC1) $50
α7 Series, α7R Series, α7S Series OR α9 Series* SEL2470GM, SEL2470Z, OR SEL1635GM lens $100
α5100, α6000, α6100, α6400, or α6600 (excludes double lens kits) E 55-210mm F4.5-6.3 Lens (all colors)* $200
α Series, α7R Series, α7S Series OR α9 Series* SEL1635Z $50
α6000, α6100 , OR α6400* (camera body only) SELP1650 $200
α7S III CFexpress Type A Memory Card 160GB (CEAG160T) $50
α7 II, α7R II OR α7 III* (camera body only) SEL2870 $200
*Visit Retailer sites for bundle details

Cyber-shot Cameras

Model Number Description Sale Price
DSCRX100/B RX100 Advanced Camera with 1.0 inch sensor $449.99 $399.99
DSCRX100M3/B RX100 III Advanced Camera with 1.0 inch sensor $749.99 $599.99
DSCRX100M3KIT RX100 III Advanced Camera with Battery, Media Card and Shooting Grip $799.99 $699.99
DSCRX100M5A RX100 V The premium 1.0-type sensor compact camera with superior AF performance $999.99 $849.99
DSCRX100M6/B RX100 VI Advanced Camera with 1.0 inch sensor $1,199.99 $999.99
DSCRX100M7 RX100 VII Compact Camera $1,299.99 $1,199.99
DSCRX100M7G RX100 VII Compact Camera Body + Shooting Grip Kit $1,399.99 $1,299.99
DSCRX10M4/B RX10 IV with 0.03 s. AF/25x optical zoom $1,699.99 $1,599.99

Cyber-shot and Action Cam Bundles

Bundle Name With Savings
FDRAX43/B or FDRAX53/B $50 Off GPVPT1 Shooting Grip or $50 Off ECMGZ1M $50
DCZV1/B $50 Off ACCVC1 Vlogger Accessory Kit $50
DSCRX0M2/B or DSCRX100M6/B or DSCRX100M5A/B $50 off VCTSGR1 Shooting Grip $50
*Visit Retailer sites for bundle details