From now until October 31, 2026 – we’re running our Sports Photo Contest on Instagram. You can win your choice of a 100-400mm f/4.5-5.6 G Master, 70-200mm f/2.8 G Master II, 70-200mm f/4 Macro G or 24-105mm f/4 G lens!
HOW TO ENTER:
1. Post a single image, carousel, or video shot on or featuring your Sony camera — matching the Sports theme
2. Tag or mention @sonyalpha
3. Include #SonyAlphaSportsContest2026 and #SweepstakesEntry
4. Bonus entry: Tag your favorite retailer or the last place you bought your Sony gear. Read the official rules.
Ready to dive deeper into sports photography?
–FREE Sports Photography 101 course on Alpha Camera Academy
–Best Sony Lenses For Sports Photography
–Explore more sports photography content across the Alpha Universe
