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Sony Launches First Video-Ready Camera Authenticity Solution For Newsrooms

Sony is rolling out the industry’s first C2PA-compliant camera authenticity solution for video, giving newsrooms a trusted way to prove footage is real. Its verification site confirms content was captured on Sony cameras – not AI – using signatures and even 3D depth data for stronger proof. A trim feature speeds checks on large files, and Ci Media Cloud will display provenance info to streamline newsroom workflows. Five cameras support video authenticity at launch (Alpha 1 II, Alpha 9 III, FX3, FX30, PXW-Z3004), with four more arriving through 2026, including Alpha 7R V, Alpha 7 IV, Alpha 1, and Alpha 7S III.

Check out the full release below:

SAN DIEGO. Oct. 30, 2025 - Sony Electronics is furthering its commitment to authenticity in video content by extending its verification technology to a broader lineup of cameras. This initiative marks the next significant step in providing news organizations with the industry's first camera authenticity solution compatible with video (C2PA2 standard-compliant), starting October 30.

As generative AI continues to evolve, concerns are growing about the impact of tampered and fake images spreading widely. For news organizations in particular, the importance of providing accurate and reliable information has increased. To address this challenge, Sony has been providing camera authenticity solutions to news organizations to verify the authenticity of image content. In response to growing demand for video authenticity support, Sony has advanced its technology development through initiatives, including conducting verification experiments3 to validate the authenticity of video content in collaboration with the Research & Development Department of the UK's public broadcaster BBC.

Sony's camera authenticity solution verification site enables authenticity verification for both still images and videos, confirming that content was captured by a Sony camera rather than AI-generated. The system can also detect 3D depth information in video content, enabling highly accurate verification that videos were captured of actual, existing subjects. Additionally, a trim function that allows extraction and verification of only necessary portions while maintaining signatures enables rapid authenticity verification even for large-capacity video files. As use of the verification site requires a digital signature license and installation of the digital signature license on Sony-compatible cameras, Sony will also begin providing digital signature licenses for video.5

In Sony's cloud-based collaboration solution for video production, Ci Media Cloud, the display of C2PA (Coalition for Content Provenance and Authenticity, which is an organization that develops open standards and technical specifications for the provenance and authenticity of digital content) standard-compliant digital signature information that certifies content authenticity will become available for news organizations.

Alpha-Universe-ILCE-1M2_SEL100400GM_SONY_0052_m_C5.jpg

[Sony Cameras Supporting Recording of Authenticity Information for Video]

Interchangeable-Lens Cameras: Alpha 1 II, Alpha 9 III
Cinema Line Cameras: FX3, FX30
(NEWLY Launched) XDCAM Memory Camcorder: PXW-Z3004

*Interchangeable-Lens Cameras Alpha 7R V, Alpha 7 IV, Alpha 1: scheduled to be supported from after November 2025 or later
*Interchangeable-Lens Cameras Alpha 7S III: Support planned from 2026 onwards

Exclusive stories and exciting new content shot with Sony's imaging products can be found at www.alphauniverse.com, a site created to inform, educate, and inspire content creators.

About Sony Electronics Inc.

Sony Electronics is a subsidiary of Sony Corporation of America and an affiliate of Sony Group Corporation, one of the most comprehensive entertainment companies in the world, with a portfolio that encompasses electronics, music, motion pictures, mobile, gaming, robotics and financial services. Headquartered in San Diego, California, Sony Electronics is a leader in electronics for the consumer and professional markets. Operations include research and development, engineering, sales, marketing, distribution and customer service. Sony Electronics creates products that innovate and inspire generations, such as the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio products. Sony is also a leading manufacturer of end-to-end solutions from 4K professional broadcast and A/V equipment to industry-leading 4K and 8K Ultra HD TVs. Visit https://pixt.me/sonynews for more information.

Notes:

As a video authenticity verification service compliant with C2PA (Coalition for Content Provenance and Authenticity, which is an organization that develops open standards and technical specifications for the provenance and authenticity of digital content) standards. As of October 2025. Based on Sony research.

1As a video authenticity verification service compliant with C2PA standards. As of October 2025. Based on Sony research.
2C2PA (The Coalition for Content Provenance and Authenticity) is a standards organization that develops open standards and technical specifications for the provenance and authenticity of digital content. Sony supports the objectives of C2PA and has participated as a Steering Committee Member since March 2022.
3September 8, 2025, Sony Europe announcement:
"BBC Research & Development and Sony collaborate to raise awareness on the risks of synthetic content and establish C2PA compliant standards for digital provenance"
4The XDCAM Memory Camcorder PXW-Z300 does not support 3D depth information detection.
5Same as still image licenses, this is a one-year limited-term license. In addition to individual sales of still image and video licenses, package sales combining both licenses will also be available.

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