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The Basics

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By joining the Alpha Universe community, you agree to the Terms and the Sony Electronics Inc. Privacy Policy and certify that you are a U.S. resident. (CA Privacy Notice).

Personalize Your Profile

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Create your profile to get all your Alpha Program notifications in one convenient location.

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https://alphauniverseglobal.media.zestyio.com/Alpha-Universe-Upgrade-My-Bag-1.be110857376e1c1dc5afaa178864837f.ryk3jQWcY.jpg

Enter Now For The Chance To Win An Upgrade To Your Gear!

During Creative Space Online we announced a new opportunity for the chance to win an upgrade to your photography bag – and you can STILL enter to win! Between now and January 16, 2022, you can enter the ‘Upgrade My Bag’ promotion on Alpha Universe – one lucky winner will have their choice of one new Sony Alpha camera and two new Sony lenses to upgrade their kit, plus a new photo backpack to carry it in. Learn more about how to enter below and find all the details here.

One lucky winner of the ‘Upgrade My Bag’ promotion will have their choice of one new Sony Alpha camera, two new Sony lenses to upgrade their kit, & a new backpack to carry it in.

How To Enter

Follow these three steps to enter for your chance to win an upgrade to your Sony bag.

1. Log into your Alpha Universe profile.
2. Add your current cameras and lenses to your Gear Locker.
3. Click “Enter” on this page to agree to the Terms and Conditions and to enter the sweepstakes.

Learn more and enter HERE.

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