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Alpha Female Takes On London

Among the core tenets of the Alpha Female program are networking and recognition. For the Alpha Female Creators-In-Residence, that assistance was on display, literally, in London at the 2019 Sony World Photography Awards, where a room at the Somerset House exhibit has been dedicated to the Alpha Female program and this year’s creators and mentors.

“Being at the awards and seeing our work exhibited was surreal. In the moment I didn’t know how to express how I felt but it was a mix of shock, nerves and excitement. Now, I just feel eternally grateful.” Creator-in-Residence Colette Robinson

The World Photography Awards, which are produced by the World Photography Organisation and sponsored by Sony, is the world’s premier photo contest and its culmination is the annual awards presentation and gallery exhibition in central London. The black-tie affair is known as the “Academy Awards of photography” where creatives, editors and the global press convene to recognize and celebrate the best of the best.

A hallmark of the World Photo Awards is the judges’ quest to find genuinely new and innovative photography that pushes the medium forward in a world where imagery is the foremost mode of expression. The sprawling exhibit that takes over Somerset House along the banks of the Thames through May 6th, 2019 is especially noteworthy for its depth. Visitors are guided through rooms filled with images that have been thoughtfully arranged for full visual impact.

In the room given to the Alpha Female program, photos and videos by the Creators-In-Residence hung alongside work by their Sony Artisan of Imagery mentors in a prime space within the exhibition. Four of the Creators-In-Residence traveled to London to experience the full range of the Sony World Photo Awards and to meet with fellow creators as well as some of the exhibitions’ curators.

“Being at the awards and seeing our work exhibited was surreal. In the moment I didn’t know how to express how I felt but it was a mix of shock, nerves and excitement. Now, I just feel eternally grateful,” said Creator-in-Residence Colette Robinson.

“The last few days in London I met up with some other creatives and continued to build my community,” Colette continued. “I also see in them the same fear I had, the fear I think many women have… that we aren’t enough and need to play small. With every conversation recently, I try to break down that barrier for others a bit— to show them their magical light and convince them they need to let it shine brighter. The Alpha Female program gives me the drive to do this.”

There are more Alpha Female networking events and exhibitions coming to the East and West coasts in the next few months. Keep track of everything at AlphaUniverse.com/alphafemale and in the Alpha Female Group on Facebook. And if you think you have what it takes to be an Alpha Female, get ready to apply this summer. Details and dates for applications will be coming on AlphaUniverse.com.

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