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Sony Emerges as the Big Winner of EISA Awards

The annual European Imaging and Sound Association awards were announced this week and Sony took home "Best Product" in six of the 19 categories making Sony the biggest winner of the year. With four award-winning cameras, including the α9 taking "Best Camera," and two award-winning lenses, Sony led across the board. 

Camera - Sony α9
"The Sony α9 is a groundbreaking mirrorless camera that in many ways surpasses traditional DSLR rivals. Thanks to an innovative design, the 24.2 million pixel full-frame image sensor captures up to 20 frames per second in full resolution with no EVF blackout and offers completely silent, vibration-free shooting at up to 1/32,000th second."

Prosumer Compact System Camera - Sony α6500
"The α6500 is a very small compact system camera offering professional performance."
"Whether you are a 4K video or stills photographer, the α6500 offers excellent image quality with its 24.2 million pixel Exmor CMOS APS-C sized sensor, high speed and great choice of lenses."

Superzoom Camera - Sony RX10 III
"...the Sony RX10 III is the perfect camera for sports, nature and wildlife photographers looking for an easy to carry all-in-one solution."
"In addition to its incredible focal range, the RX10 III can shoot macro from as close as 3cm from the lens, while the silent shutter means you won’t disturb sensitive nature subjects."

Compact Camera - Sony RX100 V
"The Sony RX100 V is a high-tech masterpiece in a very compact body."
"The new 20.1 million pixel Exmor RS CMOS image sensor, in conjunction with the fast BIONZ X image processor and a new front-end LSI, made it possible for Sony to shorten autofocus response time to 0.05sec and speed-up continuous shooting to 24 frames per second – with AF/AE tracking so that in a series of a moving subject, every picture stays in focus with the correct exposure"

Professional Compact System Camera Lens - Sony FE 70-200mm f/2.8 GM OSS
"Sharpness is extremely high and evenly distributed with almost no visible fall-off towards the edges."
"The 11 rounded aperture blades ensure a beautiful bokeh, while the autofocus speed is super quick, in particular with the very fast Sony α9."

Compact System Camera Lens - Sony FE 100mm f/2.8 STF GM OSS
"This 100mm telephoto prime lens offers the outstanding resolution of the G Master series, combined with STF (Smooth Trans Focus) optics for breathtaking bokeh. This lens has been designed to produce extraordinarily smooth, natural bokeh without vignetting.Superzoom Camera - Sony RX10 III"

Read more on the 2017-2018 EISA awards here.


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