TikTok offers Sony photographers a valuable platform for showcasing their skills and expanding their reach. Through short, visually engaging videos, they can attract a diverse audience and potentially connect with clients or collaborators. By participating in trends, educating their followers, and sharing behind-the-scenes insights, photographers can use TikTok to both build their brand and interact with their viewers, while harnessing the platform's creativity and discoverability features to their advantage. We love scrolling through TiKTok and checking out what our community of photographers and content creators are up to. Check out this curated list of Sony Shooters working with the algorithm to share their work. And for more photographic inspiration, be sure to follow @SonyAlpha on TikTok.
By participating in trends, educating followers and sharing BTS insights, photographers can use TikTok to both build their brand and interact with their viewers.
Tera Godfrey is a portrait photographer specializing in growing families. On her website she states, “there's something very special about being able to capture milestones for my clients that truly brings me joy. My goal for each session is to curate images that capture authentic emotion and show you as you are.” On TikTok Tera shares a ton of behind the scenes content, giving information on everything from posing techniques to gear advice. Tera shoots with her Sony Alpha camera and her favorite lenses are the Sony 35mm f/1.8 and Sony 85mm f/1.8.
Raechel is a Michigan photographer who captures lifestyles and love stories that turn into lifelong memories. Her work has a beautiful low contrast look that creates soft, inviting images. She shares a little bit of everything on her TikTok, from vlogs to wedding decor ideas to behind the scenes content from her photo shoots. She shoots with Sony Alpha 7 III and in the video below, she walks through which scenario she uses her different prime lenses in. Her primes include the Sony 24mm f/1.4 G Master, Sony 35mm f/1.8 and Sony 85mm f/1.8.
Maciej Lubomski is a photographer, videographer, and content creator based in the UK. His work primarily focuses on cars, street, cinematic, and portraits. His TikTok account is chalk full of shooting ideas, image examples, behind the scenes, and more. In the video below he’s sharing his “10/10” photos, all taken on his Sony Alpha 7 III. Take a look and be sure to give him a follow to see more of his work on your feed!
Holly Rose Stones is a British photographer and artist working primarily in self portraiture, set design and prop making. Using her Sony Alpha 7 IV, Holly’s work explores mental health, personal stories, human interaction, and challenges her introspective view of the self and female form. Her latest project ‘The Colour Project’ explores surreal, bold and monochromatic worlds. She is using one color at a time to make a series of props and sets, using the ideas from her dreams to create the self portraits series.She is sharing her journey with her audience on TikTok, walking through her process, her gear, and her setups. Take a look to learn more!
Violet Witchel is a full-time food content creator. Her TikTok showcases healthy recipes and lifestyle content that have us drooling and heading for the kitchen! She is well-recognized for her high-quality videos, her two million followers are drawn to the detailed footage that elevates her videos over cell phone videos. She shoots with the Sony ZV-1 II and the Sony Alpha 7 III. She says “I found I monetize better using a professional setup…. I’ve found I get the opportunity to work with a lot higher caliber companies when my content is more professional.”